FOR IMMEDIATE RELEASE
May 7, 2007
Cox Business Services and Hospitality Network Combine on Award Winning Las Vegas Hospitality Case Study
HENDERSON, Nev.– Cox Business Services and Hospitality Network, the Las Vegas commercial divisions of Cox Communications, announced today that they have been chosen as the first place winner in the annual Cable & Telecommunications Association for Marketing (CTAM) Commercial Services technology case study competition. They presented their case study yesterday to industry experts at the CTAM commercial services seminar in Washington and it will be published in an upcoming issue of CED magazine.
Their entry, entitled “High Speed Data Access to the World’s Largest Hotels,” directly discusses the company’s strategic moves to secure a dominant market-share for hospitality in-room high-speed Internet services in Las Vegas.
“We have an exciting story to tell. We’ve brought the benefits of a scalable in-room high speed data solution to the resorts in Las Vegas,” said David Blau, vice president and general manager of Cox Business Services and Hospitality Network. “What a way to honor Nevada Tourism Week by celebrating how we’ve partnered with the gaming industry to increase hotel occupancy and bring guests the most advanced technologies available.”
Cox Business Services and Hospitality Network currently have more than 60,000 guest rooms in Las Vegas alone served by their wired, and wireless, high-speed Internet solutions. Last year, the companies added wired service at several MGM Mirage and Mandalay Resort Group properties, along with wireless WiFi service at the MGM Grand and Hard Rock hotels.
CTAM, the Cable & Telecommunications Association for Marketing, is dedicated to advancing consumer and business-to-business marketing excellence, the mastery of new technologies, and strategic learning in cable, broadband and other emerging media. As the industry’s primary professional membership organization, CTAM provides marketing education, information and networking opportunities to its members, through conferences, courses, specialized publications, Web sites, consumer research and an active network of local chapters. The CTAM EducationalFoundation and its centerpiece initiative, CTAM’s Executive Management Program at the Harvard Business School, are designed to help senior industry executives manage more effectively in a market-driven, consumer-focused environment.
About Cox Communications
Cox Communications (NYSE: COX), a Fortune 500 company, is a multi-service broadband communications company with approximately 6.6 million total customers, including 6.3 million basic cable subscribers. The nation’s
fourth-largest cable television provider, Cox offers both analog cable television under the Cox Cable brand as well as advanced digital video service under the Cox Digital Cable brand. Cox provides an array of other communications and entertainment services, including local and long distance telephone under the Cox Digital Telephone brand; high-speed Internet access under the Cox High Speed Internet brand; hospitality in-room video and data technology under the Hospitality Network brand; and commercial voice and data services via Cox Business Services. Local cable advertising, promotional opportunities and production services are sold under the Cox Media brand. Cox is an investor in programming networks including Discovery Channel. More information about Cox Communications can be accessed on the Internet at www.cox.com.